Small Business Tips

If you’ve not yet done so, its time to embrace the GDPR – the General Data Protection Regulation becomes lawful on 25 May 2018. It builds upon the existing Data Protection Act so the good news is that many of the marketing requirements remain unchanged. If in doubt, please seek legal counsel. You can also […]

If you’re finding yourself overwhelmed by content on social media with no idea of which direction to take for your business in 2018, then sign up to our New Year Marketing Offer for some no-nonsense, effective marketing advice. For the months of January and February 2018, we are offering SME’s (small to medium sized enterprises) […]

This year we’ve kept it nice and simple with our top 3 marketing tips for planning your activity in 2018: Keep experimenting! With the constant changes in technology, our world and the way in which we live is ever-changing. If you’re not changing, updating and adapting the way you do business, don’t be surprised by […]

Where do you start when it comes to writing a blog about your business? When it comes to blogging, we always say write about what you know. It’s THE most important factor. If you write about a topic which is close to your heart and which you know well, it will most certainly come across […]

Do you have a social media strategy for your business? If you do, that’s great! There’s no better way to ensure maximum success for your social media efforts. A social media strategy sets out clear indicators for you and your team as to what the social media will look like, which platforms you will use, […]

Videos are one of the most powerful marketing tools out there, and it’s easy to create your own – and this blog is a further addition to our series on maximising your content. Anyone who is familiar with social media (and even if you aren’t) will have witnessed the rise of the ‘vlogger’ in the […]

Web notifications can create deeper relationships with your website visitors. Interested in learning more or adding them to your marketing strategy? Find out more below… Engagement is a keyword in today’s online marketing world – and one way to help to engage and create a deeper connection with visitors to your website is by using […]

Giving your target audience a face and a name can be really useful when producing your marketing content… When a magazine is launched, one of the first jobs for the launch team is to identify their target market. To make it easier for the journalists and designers to adapt their style to suit, they often […]

When you have a great idea and a blog post you’re pleased with, repurposing the content will help you reach as many would-be customers as possible. Marketing yourself online can be a time-consuming business. Coming up with different subjects for your blog content takes time and brain power– so you should make the most of […]

“Content marketing is the marketing and business process for creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.” What is content marketing? Content marketing involves the sharing of content, predominantly online nowadays, from mixed mediums, such […]