Marketing Plan
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The Integrated Communications Plan
Read more: The Integrated Communications PlanAn integrated communications plan is more than just utilising a common strapline across your adverts, using a single colour palette or force-fitting messages from one medium…
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How to Target your Audience
Read more: How to Target your AudienceWhen you’re planning your marketing activities, it’s really important to take a step back once in a while and remind yourself of your target audience and the relevance of…
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New Year, New Marketing Plan
Read more: New Year, New Marketing PlanSo we’re a few weeks into the New Year. You’ve trawled through the backlog of emails and voicemails and caught up with all of the pressing…