push

APM Business Tips

Helpful Hints & Tips for the Small Business Owner 3

October 1, 2010 by Alison Page 0 Comments

Do you know the difference between your Push and your Pull? Pull Marketing is the terminology that we use to differentiate social media from the more traditional forms of marketing which tend to have a ‘broadcast’ style. Examples of  ‘push’ marketing include advertising, leaflet dropping, cold calling etc.  One is literally ‘pushing’ a message out there.  […]