Small Business Tips

Useful series of tips for small businesses.

Summer Marketing Radar with APM

Don’t Disappear off the Radar this Summer

July 4, 2016 by Alison Page 0 Comments

It’s a myth that everyone is away during July and August! There’s still plenty of business to go round – so make sure your company stays front of mind over the holiday period and that you (and it) don’t disappear off the radar this Summer! Five Simple Ideas Here’s five simple ideas to help get […]

Target Audience

How to Target your Audience

June 17, 2016 by Alison Page 0 Comments

When you’re planning your marketing activities, it’s really important to take a step back once in a while and remind yourself of your target audience and the relevance of your branding. This may seem obvious, but when was the last time you really thought about who your prospective customers or clients are? This is just as important whether […]

Event Planning

Ten Top Tips for Planning an Event

May 20, 2016 by Alison Page 0 Comments

I might have mentioned once or twice that I cut my teeth on event planning and once you know the drill, the whole thing becomes much more manageable and you’ll feel more in control. Obviously it takes time and effort, there’s no short cuts to a successful event. But in my book, if its worth […]

Spring Clean Up Your Act Online

Five Ways To Clean Up Your Act Online

April 21, 2016 by Alison Page 0 Comments

Take a read of our ‘Five Ways to [Spring] Clean Up Your Act Online’! The joy of the internet is that you can add and change things in a matter of minutes – but this also means that we often keep adding and changing, without cleaning and tidying up as we go. As a result, we […]

Good Housekeeping Magazine

Good PR with Good Housekeeping Magazine

March 12, 2016 by Alison Page 0 Comments

I’m always delighted to get good publicity for my clients and here’s a great example!  In November last year I was contacted by Good Housekeeping Magazine who were writing an article about women drivers. You can read the full article in the March edition: At last! The brilliant truth about women drivers… and our piece features […]

Thanks from Andrew & Steve at Trio Hairdressing in Berkhamsted

Thanks are so important

February 12, 2016 by Alison Page 0 Comments

If you’ve looked at our Testimonials page you’ll have seen reference to the proverb ‘the proof of the pudding is in the eating’ and below is a lovely testimonial received from one of our clients, Trio Hairdressing Salon, located in Berkhamsted in February 2016. If you work in the service industry, you’ll understand the importance […]

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New Year, New Marketing Plan

January 20, 2016 by Alison Page 0 Comments

So we’re a few weeks into the New Year. You’ve trawled through the backlog of emails and voicemails and caught up with all of the pressing tasks. Now your mind turns to the rest of 2016 – and how you’re going to grow your business… You need a marketing plan Do you have a marketing […]

Christmas Posting Dates

Royal Mail Posting Dates Christmas 2015

December 11, 2015 by Alison Page 0 Comments

Make a note of these recommended last posting dates for guaranteed delivery before Christmas to ensure you’re not caught out this year! Saturday 19 December for 2nd Class mail and Royal Mail Signed For Monday 21 December for 1st Class mail and Royal Mail Signed For Wednesday 23 December Royal Mail Special Delivery Guaranteed only For other […]

Marketing your Business over the Christmas Period

November 27, 2015 by Alison Page 0 Comments

The winter months can feel long and dark and, dependent on your industry, may not afford many (or any!) seasonal marketing opportunities.  Here’s just a few ways for you to keep in touch with your clients and customers over the Christmas period: Christmas Cards Bespoke single design Christmas cards using a classy stock image or […]

Engaging with your customers

Engaging with your Customers

August 7, 2015 by Alison Page 0 Comments

You’ll know from your own patterns of behaviour that, in this day and age, customers want to be involved, to be heard and expect to have their loyalty to your business recognised and perhaps even rewarded. As a result we, as a business, really need to engage with them at almost every level of the […]