Blog
Welcome to the Alison Page Marketing blog – your go-to source for sharp, practical marketing and PR insights designed especially for UK small and medium-sized enterprises. Written by Chartered Marketer Alison Page, each post delivers clear, actionable guidance on topics like customer loyalty, referral growth, strategic networking, and more.
Whether you’re looking to refine your target audience, boost customer retention, or streamline your marketing planning, this blog offers smart, no-nonsense solutions grounded in real-world experience. Check out our most recent articles below and subscribe to get fresh insights straight to your inbox.
-
How to Target your Audience
Read more: How to Target your AudienceWhen you’re planning your marketing activities, it’s really important to take a step back once in a while and remind yourself of your target audience and the relevance of…
-
Ten Top Tips for Planning an Event
Read more: Ten Top Tips for Planning an EventI might have mentioned once or twice that I cut my teeth on event planning and once you know the drill, the whole thing becomes much…
-
Five Ways To Clean Up Your Act Online
Read more: Five Ways To Clean Up Your Act OnlineTake a read of our ‘Five Ways to [Spring] Clean Up Your Act Online’! The joy of the internet is that you can add and change…
-
Good PR with Good Housekeeping Magazine
Read more: Good PR with Good Housekeeping MagazineI’m always delighted to get good publicity for my clients and here’s a great example! In November last year I was contacted by Good Housekeeping Magazine…
-
Thanks are so important
Read more: Thanks are so importantIf you’ve looked at our Testimonials page you’ll have seen reference to the proverb ‘the proof of the pudding is in the eating’ and below is…
-
New Year, New Marketing Plan
Read more: New Year, New Marketing PlanSo we’re a few weeks into the New Year. You’ve trawled through the backlog of emails and voicemails and caught up with all of the pressing…
-
Royal Mail Posting Dates Christmas 2015
Read more: Royal Mail Posting Dates Christmas 2015Make a note of these recommended last posting dates for guaranteed delivery before Christmas to ensure you’re not caught out this year! For other destinations, click here. Additionally,…
-
Marketing your Business over the Christmas Period
Read more: Marketing your Business over the Christmas PeriodThe winter months can feel long and dark and, dependent on your industry, may not afford many (or any!) seasonal marketing opportunities. Here’s just a few…
-
Meeting Royalty
Read more: Meeting RoyaltyA slightly different style of blog this month. I was both honoured and delighted when one of my clients, Remus Horse Sanctuary, asked me to be…
-
IT Assistance for Charities and Non-Profits
Read more: IT Assistance for Charities and Non-ProfitsAre you involved with or work for a charitable organisation? As a result of my work with Remus Horse Sanctuary, I was recently referred to Google…
-
Engaging with your Customers
Read more: Engaging with your CustomersYou’ll know from your own patterns of behaviour that, in this day and age, customers want to be involved, to be heard and expect to have…
-
Are you suffering from Hamster Wheel Syndrome?
Read more: Are you suffering from Hamster Wheel Syndrome?If you’re doing the same thing over and over, basically like a hamster wheel and getting the same results, maybe its time for a change? From…