Blog

How to Target your Audience
When you’re planning your marketing activities, it’s really important to take a step back once in a while and remind yourself of your target audience and the relevance of your branding. This may seem obvious, but when was the last time you really thought about who your prospective customers or clients are? This is just as important whether […]

Ten Top Tips for Planning an Event
I might have mentioned once or twice that I cut my teeth on event planning and once you know the drill, the whole thing becomes much more manageable and you’ll feel more in control. Obviously it takes time and effort, there’s no short cuts to a successful event. But in my book, if its worth […]

Five Ways To Clean Up Your Act Online
Take a read of our ‘Five Ways to [Spring] Clean Up Your Act Online’! The joy of the internet is that you can add and change things in a matter of minutes – but this also means that we often keep adding and changing, without cleaning and tidying up as we go. As a result, we […]

Good PR with Good Housekeeping Magazine
I’m always delighted to get good publicity for my clients and here’s a great example! In November last year I was contacted by Good Housekeeping Magazine who were writing an article about women drivers. You can read the full article in the March edition: At last! The brilliant truth about women drivers… and our piece features […]

Thanks are so important
If you’ve looked at our Testimonials page you’ll have seen reference to the proverb ‘the proof of the pudding is in the eating’ and below is a lovely testimonial received from one of our clients, Trio Hairdressing Salon, located in Berkhamsted in February 2016. If you work in the service industry, you’ll understand the importance […]

New Year, New Marketing Plan
So we’re a few weeks into the New Year. You’ve trawled through the backlog of emails and voicemails and caught up with all of the pressing tasks. Now your mind turns to the rest of 2016 – and how you’re going to grow your business… You need a marketing plan Do you have a marketing […]

Royal Mail Posting Dates Christmas 2015
Make a note of these recommended last posting dates for guaranteed delivery before Christmas to ensure you’re not caught out this year! Saturday 19 December for 2nd Class mail and Royal Mail Signed For Monday 21 December for 1st Class mail and Royal Mail Signed For Wednesday 23 December Royal Mail Special Delivery Guaranteed only For other […]

Marketing your Business over the Christmas Period
The winter months can feel long and dark and, dependent on your industry, may not afford many (or any!) seasonal marketing opportunities. Here’s just a few ways for you to keep in touch with your clients and customers over the Christmas period: Christmas Cards Bespoke single design Christmas cards using a classy stock image or […]

Meeting Royalty
A slightly different style of blog this month. I was both honoured and delighted when one of my clients, Remus Horse Sanctuary, asked me to be involved in their VIP Invitation Day on Wednesday 14 October, to be attended by Her Royal Highness The Countess of Wessex and 70 or so local dignitaries. The Countess […]

IT Assistance for Charities and Non-Profits
Are you involved with or work for a charitable organisation? As a result of my work with Remus Horse Sanctuary, I was recently referred to Google for Non-Profits. I have been looking to move Remus’ emails in order to save them money (currently they use Rackspace) and I’ve been researching cheaper alternatives that could still […]