Blog
Welcome to the Alison Page Marketing blog – your go-to source for sharp, practical marketing and PR insights designed especially for UK small and medium-sized enterprises. Written by Chartered Marketer Alison Page, each post delivers clear, actionable guidance on topics like customer loyalty, referral growth, strategic networking, and more.
Whether you’re looking to refine your target audience, boost customer retention, or streamline your marketing planning, this blog offers smart, no-nonsense solutions grounded in real-world experience. Check out our most recent articles below and subscribe to get fresh insights straight to your inbox.
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10 Powerful Reasons for using Email Marketing
Read more: 10 Powerful Reasons for using Email Marketing10 Powerful Reasons for using Email Marketing I’ve put together this list of 10 powerful reasons to help identify and clarify why email marketing should form…
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Praise for Alison Page Marketing Training Workshops
Read more: Praise for Alison Page Marketing Training WorkshopsOver the past month, we’ve hosted our first marketing training workshops aimed at giving small businesses across Herts, Beds and Bucks the tools to create their…
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Internal Branding and Engaging Employees
Read more: Internal Branding and Engaging EmployeesGenerally speaking an organisation will make a sizeable investment in its brand and promotion thereof, but how many companies communicate it internally and how many of…
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Blogging For Beginners
Read more: Blogging For BeginnersFollowing Google’s changes to their algorithms, the words ‘Fresh, Unique and Relevant Content‘ have become synonymous with SEO (search engine optimisation). Did you realise that blogging…
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Email Marketing with Mailchimp
Read more: Email Marketing with MailchimpAre you making best use of your email database? It’s often our biggest untapped resource, along with our ability to collect email sign-ups every time someone…
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Non Mobile Friendly Websites – Time Is Running Out
Read more: Non Mobile Friendly Websites – Time Is Running OutWhen Figaro Digital’s latest magazine landed on my doormat last week, it prompted the idea for my latest blog – that of mobile friendly websites. If…
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InfoBerkhamsted Community Website
Read more: InfoBerkhamsted Community WebsiteI am now helping InfoBerkhamsted promote their community website via social media. If you are a business either in, or serving Berkhamsted, Tring or one of the…
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How to Keep on Top of Google’s Algorithm Changes
Read more: How to Keep on Top of Google’s Algorithm ChangesWe all know how important search engine optimisation is for a business. Being at the top of Google, whether you are a large, national brand, or…
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Planning Ahead – How to get the most out of Trade Shows
Read more: Planning Ahead – How to get the most out of Trade ShowsTrade shows can be a fantastic way of making new contacts in your industry and increasing business. They can also be very expensive. The day of…
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Marketing Strategy and Planning
Read more: Marketing Strategy and PlanningIs your blank sheet of paper – intended for either your marketing planning or your marketing activities – which, let’s face it, seemed such a good…
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Getting your blog noticed
Read more: Getting your blog noticedSo, you want to write a blog? It might be a standalone blog, or a blog attached to a website that promotes your business. How are…
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Christmas Last Posting Dates 2013
Read more: Christmas Last Posting Dates 2013This year the Post Office has created a new simply festive reminder service to ensure your gifts and cards arrive in time for Christmas! Just complete…