Blog
Welcome to the Alison Page Marketing blog – your go-to source for sharp, practical marketing and PR insights designed especially for UK small and medium-sized enterprises. Written by Chartered Marketer Alison Page, each post delivers clear, actionable guidance on topics like customer loyalty, referral growth, strategic networking, and more.
Whether you’re looking to refine your target audience, boost customer retention, or streamline your marketing planning, this blog offers smart, no-nonsense solutions grounded in real-world experience. Check out our most recent articles below and subscribe to get fresh insights straight to your inbox.
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Email Marketing Best Practice Tips
Read more: Email Marketing Best Practice TipsI recently ran a workshop on ‘Email Marketing with Mailchimp’ for local small businesses at the Holiday Inn Aylesbury. During the morning, we cover strategy, data…
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Strap on Your Boots by Jules Wake
Read more: Strap on Your Boots by Jules WakeThe road to getting a book published is a rocky one and takes determination, tenacity and downright pig-headedness, many of the attributes you need to run…
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Marketing Workshops in Buckinghamshire
Read more: Marketing Workshops in BuckinghamshireDue to the success of our training workshops held over the Summer, we have scheduled two more dates, bigger and better than before. Email Marketing with…
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10 Powerful Reasons for using Email Marketing
Read more: 10 Powerful Reasons for using Email Marketing10 Powerful Reasons for using Email Marketing I’ve put together this list of 10 powerful reasons to help identify and clarify why email marketing should form…
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Praise for Alison Page Marketing Training Workshops
Read more: Praise for Alison Page Marketing Training WorkshopsOver the past month, we’ve hosted our first marketing training workshops aimed at giving small businesses across Herts, Beds and Bucks the tools to create their…
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Internal Branding and Engaging Employees
Read more: Internal Branding and Engaging EmployeesGenerally speaking an organisation will make a sizeable investment in its brand and promotion thereof, but how many companies communicate it internally and how many of…
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Blogging For Beginners
Read more: Blogging For BeginnersFollowing Google’s changes to their algorithms, the words ‘Fresh, Unique and Relevant Content‘ have become synonymous with SEO (search engine optimisation). Did you realise that blogging…
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Email Marketing with Mailchimp
Read more: Email Marketing with MailchimpAre you making best use of your email database? It’s often our biggest untapped resource, along with our ability to collect email sign-ups every time someone…
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Non Mobile Friendly Websites – Time Is Running Out
Read more: Non Mobile Friendly Websites – Time Is Running OutWhen Figaro Digital’s latest magazine landed on my doormat last week, it prompted the idea for my latest blog – that of mobile friendly websites. If…
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InfoBerkhamsted Community Website
Read more: InfoBerkhamsted Community WebsiteI am now helping InfoBerkhamsted promote their community website via social media. If you are a business either in, or serving Berkhamsted, Tring or one of the…
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How to Keep on Top of Google’s Algorithm Changes
Read more: How to Keep on Top of Google’s Algorithm ChangesWe all know how important search engine optimisation is for a business. Being at the top of Google, whether you are a large, national brand, or…
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Planning Ahead – How to get the most out of Trade Shows
Read more: Planning Ahead – How to get the most out of Trade ShowsTrade shows can be a fantastic way of making new contacts in your industry and increasing business. They can also be very expensive. The day of…