Blog
Welcome to the Alison Page Marketing blog – your go-to source for sharp, practical marketing and PR insights designed especially for UK small and medium-sized enterprises. Written by Chartered Marketer Alison Page, each post delivers clear, actionable guidance on topics like customer loyalty, referral growth, strategic networking, and more.
Whether you’re looking to refine your target audience, boost customer retention, or streamline your marketing planning, this blog offers smart, no-nonsense solutions grounded in real-world experience. Check out our most recent articles below and subscribe to get fresh insights straight to your inbox.
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What is a Virtual Assistant?
Read more: What is a Virtual Assistant?I couldn’t tell you the number of times I have been asked what a Virtual Assistant (VA) does and how it works! I still think it’s…
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Social Media – What if it all goes wrong?
Read more: Social Media – What if it all goes wrong?I thought this might be a useful follow-on post to the previous with regards to losing control. This blog covers a different type of control! Social…
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Losing control because of social networking?
Read more: Losing control because of social networking?I am a ‘baby boomer’ and I embrace social networking. Today Generation Y (the Millennials) make full use of social media channels. For them email is…
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Wottle You Do??
Read more: Wottle You Do??I met Andrew James, Director of OnHand Counsel Limited a couple of years ago when I was first starting my business and he’s subsequently become a very…
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Are You Making the Most of Your Social Media Accounts?
Read more: Are You Making the Most of Your Social Media Accounts?There are some fundamental basics to social media marketing which I often see forgotten. Ok so none of us is perfect and we’re all trying to cram…
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How Supporting a Charity can gain Local Support for your Business
Read more: How Supporting a Charity can gain Local Support for your BusinessBusinesses that support a charity find they gain huge benefits. Finding this support is vitally important and charities, such as ReachOut Plus, want to grow and…
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Why Networking is so Important for Business
Read more: Why Networking is so Important for BusinessPrior to setting up my own business I had no real knowledge of what networking was or how one went about doing it! However, I do…
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The Point of HashTags
Read more: The Point of HashTagsLast week I met with Rebecca Fennell at The Espresso Lounge in Tring, I should say on the recommendation of Jeremy Chapman of Roy Chapman Ltd.…
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Christmas Posting Dates 2011
Read more: Christmas Posting Dates 2011Make sure your customers and clients don’t miss out! To ensure your parcels, letters and cards arrive before Christmas, follow these recommended last posting dates from…
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Inbound vs Outbound Marketing
Read more: Inbound vs Outbound Marketing15 Interesting Facts That You Might Not Know This is a great quote from Craig Davis, Chief Creative Officer Worldwide (J Walter Thompson – world’s 4th…
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The Social Media ‘revolution’ – unique or more of the same?
Read more: The Social Media ‘revolution’ – unique or more of the same?There is no doubt that getting business through social media is the hot topic in business at the moment. There are those who say that it…
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Guest Blogging – Whats it all about!
Read more: Guest Blogging – Whats it all about!What is Guest Blogging? In brief, guest blogging is where you write and supply an article (ie, a blog post) to someone (friend, colleague or contact)…